Social Media Marketing for your SaaS
The best place for SaaS is to be on social media.
Are you ready to make your brand an unforgettable one?
For the uninitiated, social media marketing means simply making accounts on Facebook, LinkedIn, and other social media platforms, but it is much more than that!
According to HubSpot’s The State of Inbound 2014-2015, more than 3500 online marketers deemed social media to be an important source for generating leads for SaaS business.
Social media marketing gives you the perfect chance to be where your target audience is and inform them about your SaaS offering. If you are a SaaS owner wondering just how effective social media marketing is, the following graph illustrates the benefits of social media.
Make your brand the center of attention in the global arena.
Get Free advice to grow your SaaS
A SaaS marketing consultancy can develop the perfect social media strategy for you, so you can:
Generate new ideas
SaaS entrepreneurs may not be able to dedicate enough time to generate captivating content.
A good SaaS marketing consulting agency creates an organized social media plan.
From maintaining social media content calendars and searching for new ideas to tracking the performance of previous posts, the SaaS marketing agency stays on top of it so you can focus on creating better SaaS products.
Communicate better with customers
The fastest way to communicate with customers is social media.
SaaS companies can connect directly with customers. They can utilize each post, share and comment for interacting with customers.
User problems and complaints can be addressed quickly using social media. This creates a better customer experience and makes the company come across as credible and trustworthy one.
Be at the right place. On right time
1 in 4 is the number of people who responded that Facebook is the number one place they would go for gaining more information for a purchasing decision.
Whether it is twitter chats or LinkedIn groups, circulate content related to your SaaS offering and influence people's decision, on time.
Use social media. Gain followers, gain brand ambassadors.
One of the most cost-effective ways to gain visibility in the global arena is through social media.
Almost all social networking platforms provide free services. Any paid promotions on these platforms incur a relatively low cost.
With limited resources, the only thing a SaaS start-up needs to succeed on social media is clutter-breaking ideas!
Promote yourself in a tech-savvy way
A SaaS start-up should keep exploring innovative ways to promote itself.
Utilize Social Media for sharing your blog posts as well as the latest trends in your industry.
Infographics are 30 times more likely to be read than simple texts and Pinterest can make them look even more eye-catching!
Do more with less
Social media platforms keep providing new ways to interact with the audience.
Whether it is Instagram's direct messages or Facebook’s message feature, SaaS start-ups have the opportunity of communicating directly with followers, providing customized SaaS offering, giving promotional content and offering discounts.
Why " Social Media Marketing" from Stratigia?
We are the side-kick you have been waiting for! Having worked with multiple clients hailing from SaaS industry, we know the best ways to gain visibility and boost sales, within limited resources.
At Stratigia, we have your back. We provide the complete marketing solution so you don’t need to hire multiple people in-house to develop social media content, organize it, post it on platforms and boost its views. Our years in the SaaS industry have given us insight into the challenges faced by SaaS start-ups, one of which is limited budget and so we bring creative, cost-effective solutions.
As a SaaS entrepreneur, are you facing challenges in the following areas?
- Low revenues
- Limited to no brand visibility
- Visitors not signing up
- Decreased organic social traffic
- Dissatisfied customers switching to your competitors
As the marketing experts, we will guide you
- How to use social proof (product rating & reviews) to convert followers to customers
- Use social media as part of customer service
- Boost revenue
- Delight customers and retain them
- Close more deals
Stratigia will show you how to use social media to engage customers and increase your customer base. Whether it is through all-around customer support or flaunting the social proof, Stratigia will make you THE trending one on social media.
Be the best with Stratigia.
Don’t let your valuable customers be taken away by your competitors.
Act now. Let’s work on making you the next big entrant in SaaS!